Sounds like the very first time I'd hear an African would turn down a major endorsement deal for integrity sake.
News getting to me has it that Ghanaian actress, Nadia Buari turned down a deal worth $75, 000, and I am like...SERIOUSLY???? That's GREAT!, keep reading!
According to an email from the PR for Nadia Buari, the actress
rejected the deal from French cosmetic company, Avant Claire Grande.
The statement said Avant Claire wanted to use Nadia as their face in
Africa because she appealed to their target market better than any
other African celebrity based on their research.
The actress reportedly called off the signing at a board meeting in
Paris after discovering the Claire product contained compounds of
hydroquinone (a chemical used for skin whitening and bleaching).
The actress explained that she wasn’t going to give up her ethics
for any amount of money, citing the dangers of skin bleaching as her
reasons.
Thumbs Up Nadia!
Avant Claire Grande is known as one of the leading skin care brands
in Europe that manufactures a wide range of beauty enhancement products
for women.
No comments:
Post a Comment
Kindly drop your comments and also follow
Twitter: @opecareem
Instagram: @opecareem